Internet Retailer — “RichRelevance names a vice president of marketing”
Personalization and product recommendation technology vendor RichRelevance has appointed industry veteran Diane Kegley vice president of marketing.
With 20 years of experience in multichannel marketing, media and branding experience, Kegley was most recently president of SMA Global, a marketing strategy and production company. Prior to that, she was vice president and chief marketing officer for Stanford Research Institute’s AtomicTangerine, leading global branding, marketing, communications and partner relations.