New online shopper study shows the value of Facebook, Twitter, Google
E-commerce provider RichRelevance has released its new Online Consumer Report derived from analysis of customer viewing and shopping behavior on major U.S. online retail sites. The new study drills into more than 200 million shopping sessions to uncover how Americans are browsing and shopping online – and how their behavior varies depending on whether they are coming to a site from a bookmark, search engine or social network.