RichRelevance CEO Wins San Francisco Business Times’ 40 Under 40 Award

Technology pioneer, Amazon veteran and social-minded CEO stands out as one of the bright stars shaping future of e-commerce

San Francisco, CA – Mar. 7, 2012 –– RichRelevance®, the leading provider of dynamic e-commerce personalization for the world’s largest retailers and brands, today announced CEO David Selinger has been named one of the Bay Area’s brightest young superstars in San Francisco Business Times’ prestigious 40 Under 40 Award. Selinger was recognized for making a major impact on the Bay Area’s economy, community and culture and was named a standout leader for his innovation, business and technical acumen. Alongside executives from some of the biggest names in business and technology, Selinger will be honored at a ceremony on March 7 at the Levi Plaza Atrium in San Francisco.

“Leadership is not defined solely by business success,” said Selinger.  “The executives that I admire extend their success to the broader community and provide opportunities for those around them to succeed. Community involvement and mentorship have always been a strong part of my leadership style and I’m glad to see this trait is shared – and recognized – in the place where we work and live. This award is a great honor and I am pleased to join such a prestigious group of local leaders.”

Selinger is widely recognized as a thought leader who is changing the face of e-commerce. His impact on the market began at where he led personalization R&D and increased the company’s annual profits by over $50 million. During his tenure at Amazon, he was credited for setting the industry standard for personalization and innovating in new forms of monetization.

As co-founder and CEO of RichRelevance, his technological innovation and leadership enables clients like Walmart, Target and Sears to go beyond to deliver personalized shopping experiences.  To date, RichRelevance has delivered over $5 billion in attributable sales for its retail clients. Selinger’s latest innovation is a revolutionary new form of digital advertising called Shopping Media, which allows manufacturers to engage shoppers where it matters most – in the digital aisles on the largest retail sites in world.  Brands like Colgate, P&G, AT&T, Verizon, Toyota and Cisco are rapidly adopting Shopping Media and Advertising Age recently credited the company as an ‘online shopper-marketing juggernaut’.

Aside from his ecommerce leadership and pioneering, David is a generous philanthropist, volunteering his time and know-how to many causes worldwide. David serves as a Board Member for Family Giving Tree and Potential Energy (formerly the Darfur Stoves Project) and as an Advisory Board Member for Fostering Change for Children and Solace International. He also volunteers his time as an advisor with New Seed International in Ghana.

About 40 Under 40
The San Francisco Business Times’ annual 40 Under 40 Award is selected by the publications editorial staff, based on a nominees leadership in the local business community, market and community involvement. The winners represent the most influential young leaders across the spectrum of Bay Area businesses – all under 40, and all high achievers for their companies, industries and the community.  In the 2012 class are CEOs, entrepreneurs and top executives making a difference now, and certain to do so well into the future.

Additional Resources:

  • More information on David Selinger is available here.
  • More information on RichRelevance is available here.
  • Connect with RichRelevance on Facebook and Twitter for updates and news.

Over 350 million times per day, RichRelevance is powering the personalized shopping experiences for consumers shopping the world’s largest and most innovative retail brands like Walmart, Sears, Target, Marks & Spencer and John Lewis. Founded and led by the e-commerce expert who helped pioneer personalization at, RichRelevance helps retailers increase sales and customer engagement by recommending the most relevant products to consumers regardless of the channel they are shopping. RichRelevance has delivered more than $5 Billion in attributable sales for its retail clients to date, and is accelerating these results with the introduction of a new form of digital advertising called Shopping Media which allows manufacturers to engage consumers where it matters most—in the digital aisles on the largest retail sites in world. RichRelevance is headquartered in San Francisco, with offices in New York, Seattle, Boston and London. For more information, please visit

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This post was written by RichRelevance

ABOUT RichRelevance
RichRelevance is the global leader in experience personalization, driving digital growth and brand loyalty for more than 200 of the world’s largest B2C and B2B brands and retailers. The company leverages advanced AI technologies to bridge the experience gap between marketing and commerce to help digital marketing leaders stage memorable experiences that speak to individuals – at scale, in real time, and across the customer lifecycle. Headquartered in San Francisco, RichRelevance serves clients in 42 countries from 9 offices around the globe.
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