6 Misconceptions That Will Drag Down Your CRM Strategy

Today, most business leaders recognize that customer relationship management (CRM) is important for the success of their business. Companies continue to invest heavily in technology solutions, including CRM platforms, to better understand and engage more effectively with customers. In fact, the worldwide CRM software market grew to $23.2 billion in 2014, up 13.3 percent from $20.4 billion in 2013, according to Gartner.

Read more

Share :

This post was written by RichRelevance

ABOUT RichRelevance
RichRelevance is the global leader in experience personalization, driving digital growth and brand loyalty for more than 200 of the world’s largest B2C and B2B brands and retailers. The company leverages advanced AI technologies to bridge the experience gap between marketing and commerce to help digital marketing leaders stage memorable experiences that speak to individuals – at scale, in real time, and across the customer lifecycle. Headquartered in San Francisco, RichRelevance serves clients in 42 countries from 9 offices around the globe.
Related Posts

Leave Your Comment