How IT investments are boosting retail sales

The retail industry worldwide is in full swing to welcome shoppers, as the holiday season knocks the door. IT investment by retail shops will allow shoppers to go back with a deal and improved customer experience.

Retailers are doing all they can do to make the maximum use of the year’s busiest buying and gifting weeks. Omni-channel commerce is one of the top priorities for this year.

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This post was written by RichRelevance

ABOUT RichRelevance
RichRelevance is the global leader in experience personalization, driving digital growth and brand loyalty for more than 200 of the world’s largest B2C and B2B brands and retailers. The company leverages advanced AI technologies to bridge the experience gap between marketing and commerce to help digital marketing leaders stage memorable experiences that speak to individuals – at scale, in real time, and across the customer lifecycle. Headquartered in San Francisco, RichRelevance serves clients in 42 countries from 9 offices around the globe.
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