Programmable Web – ​RichRelevance Launches API Suite for Retail Personalization

Omnichannel personalization provider RichRelevance has unveiled a suite of APIs that enable retailers to integrate personalization into any of their applications.

RichRelevance’s new Build offering provides the company’s customers with “building blocks” that they can use based on the needs of each of their applications:

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ABOUT RichRelevance
RichRelevance is the global leader in experience personalization, driving digital growth and brand loyalty for more than 200 of the world’s largest B2C and B2B brands and retailers. The company leverages advanced AI technologies to bridge the experience gap between marketing and commerce to help digital marketing leaders stage memorable experiences that speak to individuals – at scale, in real time, and across the customer lifecycle. Headquartered in San Francisco, RichRelevance serves clients in 42 countries from 9 offices around the globe.
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